ACTEUR SOCIAL
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Here, we're talking about marketing that really matters: the one that creates authentic connections, understands trends and transforms ideas into lasting impact. Clear thoughts, concrete tools, and always a vision focused on the essential.
March 8, 2025
The Role Of Statistics in Going Viral
Virality is an outcome that can only be optimized through careful analysis and understanding of both successes and failures. Only looking at successes gives you a tiny piece of the full puzzle. Why? Because there are so many more failures than success stories.
February 10, 2025
HOW TO MAKE ANY PRODUCT WORTH TALKING ABOUT
In my previous writings, I've explored the concept of social currency, which posits that individuals disseminate information that, in some manner, benefits them.
February 10, 2025
THE TRUTH BEHIND GETTING THINGS TO GO VIRAL
After stumbling across a trending article in the New York Times called Coughing and Aerosols, showcasing a photograph that vividly captures a human cough.
February 10, 2025
WHAT IS QUALITY REACH AND WHY YOUR BUSINESS NEEDS IT
The Truth about 20% of buyers
Reaching viral status is a complex task with no secret sauce, though there are optimizing factors I'll explore in future articles.
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